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Blah, Blah, Black Sheep – Mother Goose’s Modern Guide to Blogging

Will you be spinning any yarns in 2014? Is blogging part of your marketing plan? Will your business grow, and how will you measure the growth? As the old nursery rhyme said: “Blah, blah, black sheep –...

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How EntreLeaders Drive Profit Growth by Improving Online Marketing ROI

Here at IXP we have respected Dave Ramsey for a long time. We appreciate his emphasis on debt-free living as well as his no-nonsense approach to personal finances. More recently, we have been reading...

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3 Best Sources for B2B Sales Leads?

The leading cause of small businesses failure is a lack of sales.  As we talked about last month, lead generation poses the biggest challenge for B2Bs. Business to consumer (B2C) establishments like...

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3 Best Methods for B2B Sales Leads

Whoops! Somebody linked to a URL that doesn’t exist, so maybe you are looking for the 3 Best Sources for B2B Sales Leads? or were you looking for 9 Great Resources about B2B Sales Lead Generation...

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Gentlemen: This is Inbound Marketing

Fundamentals of Inbound Marketing Marketing your business on the internet can be complicated, frustrating, and painful.  If you’re not careful you will end up a big loser, after spending hundreds of...

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3 Ways to Improve Your Business Blogging – A Little Pep Talk

Do you really think you should ignore the advice of inbound marketing and SEO experts and neglect the art of blogging? No! Of course not. That’s why you’re here. But, sometimes we all need a little pep...

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3 Signs The Economy is Still Hurting

Why do we care what “the economy” is doing? You can’t control the weather, but you can invest in a rain coat or an umbrella. Anthony Mirhaydari, a market strategist at InvestorPlace reported on May 6...

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Google Provides Customer Journey Tool With Fresh Industry Data

In 2014 we talked about how important it is to understand  the buyer’s journey. The buyer’s journey is “the active research process a potential buyer  goes through leading up to a purchase”. A graph...

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